As a general rule, only the account of the applicant at the time of application will be accepted.Please refrain from lending or sharing your account.Please see Terms of Use for more information.

You can change your account, but as a general rule, only the account of the person who applied for the service can be changed.We are not able to change accounts for short periods of time or on a regular basis.Additional accounts will be charged separately.

In the case of a consignment from a group company, etc., please purchase the number of consigned companies.The quantity can be specified on the purchase screen.In the case of outsourcing from other companies for advertising management, consulting, etc., please purchase the quantity of the number of outsourced companies.If you wish to analyze data from both your company and other companies, please purchase the quantity for the total number of companies.A dedicated, closed cloud environment is provided per contract and per account.In order to provide the best Google Cloud environment, MMM, advice, etc., we will confirm the analysis data and purpose of use at the time of purchase.Please declare the purpose of use correctly.Use of the site for any unauthorized purpose is prohibited.We may suspend your account if we find that you are using the site in a manner different from what is expected.Please see Terms of Use for details.

No fees other than US$500 are required unless customized.Examples of customization include the following.Please contact us for more information.

・Modifying the default settings (pre-distribution, number_warmup, etc.) of Google LightweightMMM Models
, adding accounts, etc.

Approximately 10 minutes is the average time required for dummy data (2 years 730 records 8 media).Reproduction is not guaranteed.Before using this service, you can test with dummy data and then with production data.

Progress reports will be sent via automatic emails.Multiple e-mails will be sent out, including one that detects CSV submission to the cloud and notifies the start of MMM, and another at the end of 1/3 of the entire process.

For example, with the default settings, we have tested the operation of up to 9 media with 2 years (730 records) of data. 10 columns or less, including DATE.

Consider integrating media with small budget ratios or similar ad menus; if the VIF section of the MMMトラッカー has media with a VIF value greater than 10, that media is similar to other media.Please consider it a priority.Also avoid data that looks like it was generated by a random function.

We have confirmed that up to 13 media can be used by adjusting parameters and other customizations, but this number may not always be increased depending on the nature of the data.In principle, customization is available for a fee.Please contact us for details.

Please prepare daily media data, CVs, etc.There are certain conditions.Please contact us or see the user manual for details.

The report uses the intuitive Google Looker Studio.You can see the effectiveness of offline and digital advertising, optimal budgets, and business KPIs after optimization.A single dashboard allows you to evaluate your company’s measures across the board.Model accuracy and optimization indicators can also be intuitively checked.An instruction manual is also available for users.

Please refrain from using RPA or automated software to upload CSV.We may suspend your account if we find that you are using the CSV in a manner that is different from what is expected.Please see Terms of Use for details.

We use Google Cloud.All data and trade secrets provided will be handled in strict confidence.By agreeing to the Terms of Use, both parties are obligated to maintain confidentiality.Please see Terms of Use for details.

We use MMM wrappers and other major libraries such as fit, get_posterior_metrics, predict, and find_optimal_budgets.The model is CARRYOVER.The Plot function is not used in MMMトラッカー(Looker Studio) due to restrictions such as the inability to export numerical values to spreadsheets, etc.For those that can be reproduced, we process them so that the result is the same as the Plot function by using the function from which the Plot function is referenced, etc.GEO and external factors are not supported.Please see instructions or contact us for more information.

We will accept changes from the default values for prior distribution, number_warmup, etc., but we do not guarantee convergence of the optimization process.In principle, customization is available for a fee.Please contact us for details.

The division operation is adopted: Train data and Test data are automatically split, with 4/5 of the data as Train and 1/5 as Test.For other technical details, please contact us.

Upload the CSV to the cloud and you will receive an automatic email notification of the completion of the analysis.Expert advice on abnormal analysis termination, differential Positive, etc. will also be automatically delivered according to the analysis results.Based on the results of the automatic e-mail distribution, we will provide advice from the creation of analysis data if requested, but as a rule, support will be provided by e-mail or other means.There is no SLA for support too.Resources are generally allocated according to the number of contracted accounts.The advice and other information we provide is our trade secret.Please refrain from disclosing such information to third parties without our prior consent.Please see Terms of Use for details.

Generated AI is not used.We use Google LightweightMMM Models.

Continued operation is recommended.
Advertising operations and environments change on a daily basis.It is important to turn the operation cycle around in a short period of time with the latest data.Even if the MMM is completed over time, it will be affected by the changed environment, and accuracy tends to decline.With the unbeatable price and speed of MMMトラッカー, you can review your ad operations at any time at a low cost.​